For all its simplicity, it’s a strategy game. The person best able to predict an opponent’s next move wins. (Well, owning the center square also helps.) Web sites are kind of like that, only on two levels. First, you have to be able to predict how your customers search online. Second, you have to be able to predict what a search engine will focus on in your web content. The goal is to wind up number one in the search rankings. Sound complicated? DesignMissoula is really good at strategy games. We excel at identifying key search terms and strategically sprinkling them throughout the web page to boost your search rankings. Higher search rankings means more traffic to your web site. More traffic to your web site means more opportunities to connect with customers. Contact DesignMissoula to talk about how we can improve your web site performance.