The CPAs at Randall, Hensel & Peterson have been assisting small businesses and individuals in the Missoula area with their accounting needs for many years. However, this year they are undergoing a name change (to add their newest shareholder to the company name) and expanding their web presence. As part of their plan to update their identity and freshen up their marketing efforts, they came to Design Missoula to help them create a new logo that reflected their long-standing values as well as their new image.
A Boutique Accounting Firm Focused on Quality Service
RHP has a long history of helping people and businesses tackle all kinds of accounting issues, from booking and payroll to taxes and audits. Specializing in non-profit organizations, but well equipped to help a full range of businesses, RHP prides itself on its professionalism, its quality work, and its impressive employee retention.
Not surprisingly, the firm wanted all of this information to shine through in their logo. Specifically, they wanted it to convey feelings of professionalism, quality, experience, and knowledge. They also wanted the design to be classic and traditional without being clichéd – something that would look great in 10 or 20 years and something that did not involve a calculator or money symbol. Finally, they wanted a logo that would look great however it was used: in black and white or in color, on letterheads, audit reports, tax returns, websites, marketing pieces, or business cards.
The RHP Logo
To create a logo that was classic, professional, and versatile, we chose to work with a dark navy blue that bucks trends and never goes out of style. Likewise, we opted to focus on the firm’s three initials, but made the visual more interesting and unique by slightly overlapping and merging the letters. Adding a three-dimensional effect to the letters gives them authority, depth, and a strong, chiseled look. The overall result? A simple, timeless logo that is also attention grabbing and distinctive.
Is It Time For A Logo Update?
Whether you are starting a new business or whether your establish business’ logo needs an update, we are here to help. Contactl Design Missoula today to let us know what you are looking for and to find out how to get started.